Dr. Elizabeth Loftus: The Fiction of Memory

In less than 18 minutes, listen to Dr. Loftus explain how memory is easily manipulated.

The producer of this lecture, TED, “is a nonprofit devoted to Ideas Worth Spreading. It started out in 1984 as a conference bringing together people from three worlds: Technology, Entertainment, Design. TED conferences bring together the world’s most fascinating thinkers and doers, who are challenged to give the talk of their lives (in 18 minutes or less). For Free!

Watch video Loftus: The fiction of memory

According to TED, Elizabeth Loftus altered the course of legal history by revealing that memory is not only unreliable, but also mutable. Since the 1970s, Loftus has created an impressive body of scholarly work and has appeared as an expert witness in hundreds of courtrooms, bolstering the cases of defendants facing criminal charges based on eyewitness testimony, and debunking “recovered memory” theories popular at the time, as in her book The Myth of Repressed Memory: False Memories and Allegations of Sexual Abuse (with Katherine Ketcham).

Since then, Loftus has dedicated herself to discovering how false memories can affect our daily lives, leading her to surprising therapeutic applications for memory modification — including controlling obesity by implanting patients with preferences for healthy foods.”

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